Fashion Brand Audit · VUE Reports

One brand. One PDF. The data underneath.

A five-page editorial audit of any women's fashion brand we track. Drop cadence, price ladder, peer positioning — drawn live from the same catalog backing vueniverse.com/state-of-drops.

$99 · per brand · delivered within 24h

For press, brand teams, retailers, and analysts. Skip to order →

Built by Grayson Iller. Same live catalog backing The State of Drops.

What's in the audit

Five pages of editorial data, designed for press, brand marketers, retailers, and analysts.

01

The headline

Where the brand sits in its peer set — pricing consistency, mid-tier vs aspirational, narrow vs wide ladder. The single sentence you can quote.

e.g. "Reformation runs the second-tightest pricing in its peer set."

02

Drop cadence

Day-of-week pattern across the last 90 days. Peak drop days, wave-vs-trickle behavior, what to expect week-over-week.

e.g. Monday and Thursday carry 85% of the quarter's drops.

03

Price ladder

Percentile chart from entry tier (P10) through top tier (P90), plus mean and median. The shape of the catalog at a glance.

e.g. Catalog runs entry $58 → top $498, median $198.

04

Peer positioning

Side-by-side table comparing the target brand against seven peers (your choice or our default contemporary set). The brand is highlighted.

e.g. Reformation vs. Sézane, DÔEN, Ganni, Staud, Anine Bing, Everlane, Aritzia.

05

What's next

Methodology, peer-set definitions, and notes on deeper cuts available on request.

Markdown calendar, restocks, peer-set spreadsheets — by reply email.

Who this is for

Same audit, three doors. Pick the one that matches what you're trying to do.

For press

A quote-ready stat, with the receipts.

The headline finding on page one is built to cite. Methodology and source notes are on page five. Use the data publicly — attribution to VUE / vueniverse.com is all we ask.

For brand teams

A benchmark of your drop cadence vs. peers.

See your own brand's price ladder against the seven peers you compete with — or seven we pick. Useful for merchandising reviews, board decks, and "are we shipping enough on Tuesdays?" debates.

For analysts

Catalog depth and price composition, no NDA.

Live new-arrival data with consistent methodology across brands. A single $99 cut, or stack them across a peer set for sector coverage. Spreadsheet exports available on request.

Built by

Grayson Iller, VUE

VUE is the women's fashion drop calendar at vueniverse.com — daily new arrivals from a growing list of brands, in one feed. The brand audit takes the same live catalog and turns it into a single-brand PDF for press, brand teams, and analysts.

Questions before ordering? Email grayson@vueniverse.com.

Methodology

Live data, drawn the day you order

VUE timestamps every new product on first appearance and tracks it until it leaves the brand's new-arrivals page. The audit aggregates the last 90 days of that data — drop cadence by day-of-week, full price ladder from entry to top tier, and side-by-side benchmarks against a peer set you can override.

Same data, same methodology as vueniverse.com/state-of-drops.

See a real audit before you buy.

Reformation, drawn live from VUE's catalog. The full 5-page editorial format — same template every audit ships in.

Sample generated 2026-05-18 from live data.

Sample audit page 1 — cover. Reformation, Q2 2026 Spring. Sample audit page 2 — headline finding and KPI cards. Sample audit page 3 — drop cadence bar chart by day of week. Sample audit page 4 — price ladder percentile chart and peer-set comparison table. Sample audit page 5 — methodology and what's in deeper reports.

Tap any page to open the full sample. Download the Reformation sample PDF (5 pages) →

How it works

Pick a brand. We pull the data, write the audit, send the PDF. Usually within four hours, never longer than twenty-four.

  1. Checkout via Stripe — $99 USD, one-time.
  2. Stripe captures your brand name and email at the same time. No separate form.
  3. We generate the PDF from live VUE catalog data and email it back within 24 hours (most are sent within four).
  4. Want a different peer set, a specific quarter window, or a custom angle? Reply to your order email — included.
Order an audit — $99

USD · 1 audit per brand · delivered as a PDF · 24-hour guarantee.

If the audit doesn't deliver something useful, reply to the email — we'll refund the $99. No form.

Have a question before you order? Email Grayson →

A few of the brands in coverage

Reformation·Khaite·Sézane·The Row·AGOLDE·Staud·DÔEN·Aritzia·Madewell

…and many more. Don't see your brand? Email us — we add brands on request.

Common questions

Which brands can you audit?

Any brand VUE currently tracks. Browse the full list at vueniverse.com. If your brand isn't there yet, reply to the order email — we add brands on request, usually within a week, and you'll get your audit once data is collected.

Can I get deeper cuts — quarterly cadence, markdown calendar, peer-set exports?

Yes. The $99 Audit is the snapshot. Deeper formats — quarterly rolling reports, markdown calendars, peer-set spreadsheets, custom cuts — are available on request. Reply to your audit email and we'll put a proposal together that fits what you need.

Where does the data come from?

VUE scrapes daily new arrivals from each brand's own site — Shopify, SFCC, Magento, or DOM extraction depending on the platform. Every product is timestamped on first appearance and tracked until it disappears from the brand's new-arrivals page. All figures in the audit are drawn live the day we generate the PDF.

Can I cite the data publicly?

Yes — with attribution to VUE / vueniverse.com. Press use is encouraged. If you're publishing, send us a heads-up at grayson@vueniverse.com so we can amplify on our end.

Can I get the raw numbers in a spreadsheet?

Spreadsheet exports are a custom add-on — CSV with the underlying product-level rows, peer-set comparisons, and 90-day price history. Reply to your audit email and we'll work something out.